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Explanation: Cohort analysis helps you understand the behavior of component groups of users apart from your user population as a whole. Examples of how you can use cohort analysis include to see how the behavior and performance of individual.
What report shows users who initiated sessions over 1 day?
Explanation: The metrics in the Active Users Report are relative to the last day in the date range you are using for the report.
What report indicates where users start or exit the conversion funnel?
Use the Google Flow report to see whether users start navigating your website as you planned or jump in the middle of the conversion funnel. Unexpected exits in the middle of the conversion funnel.
What report indicates the pages of a website where users first arrived?
Landing Pages report indicates the pages of a website where users first arrived.
What is not considered a source in Google Analytics by default?
Email is not a “source” in Google Analytics by default. Out of the available options, including Google, direct traffic, and domain, the only email is not considered a source. Source and Medium are critical tools in Google Analytics as they tell website owners where users are coming from.
What report compares metrics based on user acquisition?
Explanation: Cohort analysis helps you understand the behavior of component groups of users apart from your user population as a whole. Examples of how you can use cohort analysis include to see how the behavior and performance of individual.
Which report groups an audience based on the acquisition date and compares behavior metrics over several weeks?
What report groups an audience based on acquisition date and compares behavior metrics over several weeks? Correct Answer: Cohort Analysis report.
What scope applies to custom metrics?
What scope applies to custom metrics? Hit – the value of the custom metric is only applied to the hit with which the value was sent. Google Analytics will calculate and send the value for each hit. Product – the value of the custom metric is only applied to the product with which the value was set.
What must metrics and dimensions share in order to report accurately?
In Custom Reports, metrics and dimensions share Same scope in order to report accurately. Save Your Time & Efforts – Buy Answersheet! Explanation: Not every metric can be combined with every dimension. Each dimension and metric has a scope: user-level, session-level, or hit-level.
What report provides data on how specific?
Explanation: You can see the performance of your website’s specific sections under the “Content Drill Down” dimension in Google Analytics. To find this report in Google Analytics after login, click on Behaviour >> Site Content>> Content Drilldown.
What data table display compares report metrics to the website average?
Explanation: Comparison displays a bar chart plotting the performance of the selected metrics relative to the site average.
What does the users metric measure?
The Users and Active Users metrics show how many users viewed or interacted with your site/app.
What scope levels are available for dimensions and metrics?
There are four levels of scope: product, hit, session, and user: Product – value is applied to the product for which it has been set (Enhanced Ecommerce only). Hit – value is applied to the single hit for which it has been set.
What report shows which Web pages get the most traffic?
Answer: Active Users report. All Pages report. Frequency and Recency report. Engagement report.
What report indicates the last page?
Explanation: The “Exit Pages” report under “Site Content” shows the pages where users left your site.
What features are required to track customers?
Site Search feature is required to track customer search terms on a website.
What report shows a visual representation?
Explanation: The Behavior Flow report visualizes the path users traveled from one page or Event to the next. This report can help you discover what content keeps users engaged with your site.
What report identifies browsers that may have had problems?
Answer: The Active Users report. The Browser & OS report.
What report shows which type of mobile devices?
Explanation: With this (Mobile > Devices report) report, you can find out how many users you acquired on one type of device convert on that same type of device, how many convert on a different type of device, and how many don’t convert at all.
Which remarketing audiences can be defined in Google Analytics?
Which remarketing audiences can be defined in Google Analytics? Users who visited a specific page on a website. Users who played a video on a website. Users who speak a particular language. Users who searched for a product on Google Search.
What capabilities do custom reports have in Google Analytics?
A Custom Report is a report that you create. You pick the dimensions (City and Browser, for example) and metrics (Sessions, Pageviews, and Bounce Rate, for example) and decide how they should be displayed.
How many segments can be applied at once?
You can have up to 4 segments applied to your reports at any one time.
In which reports can custom dimensions be used?
Explanation: Custom dimensions can appear as primary dimensions in Custom Reports. You can also use them as Segments and secondary dimensions in standard reports.
How do I add Metrics in Google Analytics?
Set up custom metrics Sign in to Google Analytics. Click Admin, and navigate to the property to which you want to add custom metrics. In the PROPERTY column, click Custom Definitions > Custom Metrics. Click the New Custom Metric button. Add a Name. From the Formatting Type dropdown, select an Integer, Currency, or Time.
What are the 4 scopes of Google Analytics?
There are 4 Ways Google Analytics ‘Scopes’ Dimensions & Metrics: User = Looks at data in terms of a user’s aggregated sessions and hits (pageviews). Session = Groups the component hits throughout one viewing session. Hit = Captures each view / interaction on the site.
What data is unable to track analytics?
Answer: Customer’s lifetime value. Making a purchase. Signing up for a newsletter.
Is sampling applied to reports before segmentation?
Sampling is applied to reports before segmentation.
Which reports require the activation of advertising features?
Answer: Cohort Analysis reports. Real-time reports. Geo reports. Demographics and Interests reports.
Which report provides data on the performance of specific sections of a website?
Content Drilldown report provides data on how specific sections of a website performed.
What report provides data on how specific sections of a website performed quizlet?
What report provides data on how specific sections of a website performed? Content Drilldown report.
What does assigning a value to a Google Analytics?
By assigning a value to a goal in Google Analytics, you can analyze the effectiveness of the website conversion funnel. A goal is an action or activity completed by a user on a web resource. You can create goals for specific pages/screens to measure the duration, frequency, or type of user activity.
Which of these does Google Analytics use to distinguish new and returning users?
Google Analytics uses the dimension User Type to differentiate between a New Visitor and a Returning Visitor. They show this dimension in the standard report AUDIENCE > Behavior > New vs Returning along with a number of metrics.
What type of custom report shows a static?
Flat Table: A static, sortable table that displays data in rows.
